Tucked into the Cromer Esplanade, North Sea Coffee Company is a hidden gem on the Norfolk coast. It’s a coffee shop bursting with stories and love for their local community!
It all started with a coffee. Yawn headed down to Cromer to see North Sea Coffee in action, making coffee and chatting to locals. This allowed us to truly understand their position in the Cromer community and to discover more about the team. At Yawn, we really value this in-person time seeing our clients share their passions with their customers and getting a feel for who a business are.
We then headed back to the office and began translating our Discovery Session notes into fun website copy that emphasised their focus on sustainability and the incredible people in their team. Working closely with Becky, we adjusted copy to perfectly suit the tone she’d perfectly built for North Sea.
We created website copy that truly told the story behind the business and drew up on their values. Using our Discovery Sessions, we were able to craft words carefully to suit the tone of the brand and optimise their site for relevant keywords.